Offering Incentives to Perk Up Profits

Attract more business without sacrificing your bottom line.

by Dennis L. Prince
- Dec 13, 2011

There was a time when the prospect of shopping from the comfort of home, work or wherever, was enough motivation to get shoppers to make a purchase. These days, however, buyers have come to expect more before they'll commit to buy.

Read this article on The Online Seller.


About the Author

Dennis L. Prince has been analyzing and advocating the e-commerce sector since 1996. He has published more than 12 books on the subject, including How to Sell Anything on eBay…and Make a Fortune, second edition (McGraw-Hill, 2006) and How to Make Money with MySpace (McGraw-Hill, 2008). His insight is actively sought within online, magazine, television and radio venues.

Opinions expressed here may not be shared by Auctiva Corp. and/or its principals.

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